Video is Your Agent
“As soon as we had a great video that showed us at our best, everything became easier – booking, promoting, getting showcases… you name it. It’s one of the best investments we’ve made in our career.” – Rory Cloud of Quiles and Cloud
In mid April we’ll start taking artist applications for the 2018 Listening Room Festival. We want you to be ready, with a couple of videos that will make hosts and venues fall in love with you and your music. These videos can serve you beyond the LRF application, but in booking concerts on your own as well as through services like ConcertsInYourHome. Think of it as a compelling reason to do it now.
Booking is hard work. We (Listening Room Network) are dedicated to making it easier, and more rewarding for you. That said, nothing makes it easier than a great video. This is especially true for house concerts. When you consider the time, effort, and investment that each host makes on your behalf, they can’t just enjoy what you do. They have to love it.
Creating a great video doesn’t have to be expensive, and most of the effort it requires is stuff you should be doing anyway. To get ready,
- Pick your most loved song(s) – which ones consistently get the best reaction?
- Develop your performance – are you just playing it accurately, or is your performance compelling to watch?
- Record drafts of your performances with your phone, or anything that can show you what you are doing. Are you leaning in to parts of the song, making eye contact, etc.
- Choose a setting that reflects the type of show you are trying to book… it doesn’t have to be a living room – but an intimate setting would be great.
- Recruit some friends/fans to attend the shoot so that you can capture some interaction or at least some applause.
Then reach out to video people in your community. Who can help? What kind of budget will you need to do something cool and compelling? Put something together and try it. Learn from it. This is not your last your video, but it could be the best one yet.
Get it done. We can’t wait to see it.